By Katie Ross, Sustainability Project Manager
During a recent BOMA Webinar titled “Building a Sustainability Journey” I posed an unusual question to the audience:
Have you used a fitness tracker like a FitBit, Jawbone or Pedometer, or an app like RunKeeper, MyFitnessPal or Nike+?
Although the audience may have been confused as to what this question had to do with my presentation, they responded and we found that nearly half of the audience had used one of these fitness tracker devices. These innovative devices have become incredibly popular in the last few years as people try to hold themselves to their goals and track their daily activity.
Much like our audience finds value in measuring their footsteps, our team focuses on identifying and tracking metrics to demonstrate our success and shrink environmental footprints.